Marketing analytics is the practice of measuring, managing and analyzing marketing performance to maximize its effectiveness and optimize return on investment (ROI). Understanding marketing analytics allows marketers to be more efficient at their jobs and minimize wasted web marketing dollars.Marketing analytic is based on understanding and keeping in touch with customers.Analyzing solutions enables them to track the impact of actions taken.

Market Analysis and Insights: Global Marketing Analytics Market
The global Marketing Analytics market size is projected to reach US$ XX million by 2027, from US$ XX million in 2020, at a CAGR of XX% during 2021-2027.
With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Marketing Analytics market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Marketing Analytics market in terms of revenue.
On the whole, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Marketing Analytics market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Marketing Analytics market.

Global Marketing Analytics Scope and Market Size
Marketing Analytics market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Marketing Analytics market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2016-2027.

Segment by Type
By Modality
Software Platform
Professional Services
Hosting Service
By Marketing Mode
Social Media Marketing
Email Marketing
SEO Marketing
Pay Per Click Marketing
Display Marketing
Video Marketing
Content Marketing
Campaign Management Marketing
By Metrics
Based On Open Rates
Based On Click-Through Rates

Segment by Application
Retail and Consumer Goods
Healthcare
Travel and Hospitality
Automotive
Telecommunication
Education
Manufacturing
Other

By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

By Company
Google
Adobe
Salesforce
Oracle
Accenture
IBM
Wipro Corporation
SAS
Teradata
Microsoft Corporation
McKinsey & Company
Harte Hank
Pegasystems
NGData
Experian
Tableau Software
GoodData
Neustar